Research for school magazine

Today we learned some terminologies we should be using for our assignment, what they mean, when to use them and how to use them.

Buzz words- "WOW","Exclusive", "Free" are examples of this.

Puffs-Colourful boxes promoting features inside.

House style-A magazine's distinctive design that distinguishes it from its competitors.

Strap Line- A slogan

Banner- Text which stands out on a coloured background generally at the bottom of the
magazine.

Copy- The main story on the magazine.

Anchorage Text- The way in which text helps to pin down meaning of a picture and vise versa.

Pugs-Placed at the top left and right corners of the paper and are known as the "ears" of the page. The price of the paper, logo or promotion are often positioned there.

Motto- Memorable phrase that is recognised to a brand.

Headline- Catchy title for the main article.

Sell Lines- Text on the front cover that helps to sell the magazine to the audience.

Caption-Description of the main image.

Masthead- Name of the magazine.

Lead-The introductory paragraph of an article. Usually written in bold or capitals.

Drop Capitals-Really big letter that starts off an article.

Collage Contents page mockup

We also looked at the Deyes High newsletter to see imperfections and how we would improve them.
Deyes High newsletter
It's quite boring- One colour, no grabbing image, just the badge on front.
Logo is faded
No shape to layout
No masthead
No variation for editors- house style
Its more like an Information booklet

Booklet image from Deyes High School.

If i had the chance to redesign the Deyes High newsletter then i would bring more of our school colours into it red, navy blue, white. I would have a different image (with a star around to emphasise) every issues this may be of forms or of events that have happened (such as open evenings, music and dance concerts etc). Getting permission from the parents first.
I would have the Deyes high badge as waterbase, the image of the school in the corner. And the science collage logo in the corner. All these changes is just to make the newsletter more eye catching.
All images shown including school, science collage logo, image in the middle are from Deyes High website.

We also looked at Archbishop becks newsletter to look at the comparison between them. (Image taken from Archbishop Beck Catholic High School).
As you can see there is alot more colour, its more vibrant yet still has the same important information that is needed. It is set out as a magazine which will encourage the students to read. The whole newsletter is very eye catching.